Meta starts selling its AI to businesses as Meta Enterprise Platform
A new Meta unit packages the Muse agent, Meta Business Agent, the Muse API and Muse Code for companies and developers.
At a glance
- What
- Meta Enterprise Platform, a new unit selling Meta’s AI
- Includes
- Muse agent, Meta Business Agent, Muse API, Muse Code
- For
- Businesses and developers
- Led by
- Chirantan “CJ” Desai, formerly CEO of MongoDB
- Announced
- September 28, 2026
Why it matters
The models behind Meta’s ad tools become something your own tools can build on, not only something inside Ads Manager.
Meta has started a new business unit, Meta Enterprise Platform, to sell its AI to companies and developers. It opens with Meta’s own stack: the Muse agent, Meta Business Agent, the Muse API and Muse Code, with more to follow.
Chirantan “CJ” Desai runs it as Chief Enterprise Platform Officer. He joins from MongoDB, where he was CEO and President. Meta hasn’t given a timeline for wider availability.
What to check
- If you build tools for clients, whether the Muse API is open to you yet; Meta hasn’t said when it opens more widely.
Questions
What is Meta Enterprise Platform?
A new Meta business unit that sells its AI models, agents and developer tools to companies and developers.
What does it include?
At launch, the Muse agent, Meta Business Agent, the Muse API and Muse Code.
Sources
Meta NewsroomSeptember 28, 2026
Launching Meta Enterprise PlatformBacks up: What the unit sells, who it’s for and who leads it
Written in our own words from these sources. AI News is independent: the companies we cover don’t sponsor, review or endorse it. Spotted a mistake? See our editorial standards or email zev@esy.com.
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