What I run
Claude
Anthropic
Writes, edits and researches: drafts, briefs, pages and long reports.
“The model behind most of what Esy writes, and the one I reach for first.”
We use it17 tools · 8 jobs · updated Oct 2026
AI Marketing Tools
The AI tools that do marketing work, sorted by the job they do, with tutorials and honest takes from someone who runs them.
Writing & content
Images & video
What I run
ChatGPT Images
OpenAI
Makes and edits images from a prompt, including text inside the picture.
“What clip.art’s 30,000+ pages were drawn with, through the API.”
We use itAlso worth knowing
Nano Banana · Google
Google’s image model: fast edits and consistent characters across shots.
Review: ChatGPT Images 2.0 vs Nano Banana 2
ElevenLabs · ElevenLabs
Voices for video and ads: clones a voice and speaks it in many languages.
News: ElevenLabs v4 clones a voice from 10 secondsSEO & AI search
What I run
Search Console
Shows how Google finds your pages: searches, clicks and what’s broken.
We use itFreeAlso worth knowing
Ahrefs · Ahrefs
Keyword research and competitor data: what people search and who ranks.
Review comingWhat I run
Resend
Resend
Sends email from your own code: newsletters, confirmations, automations.
“What The Marketing Engineer moved to, so the newsletter runs from Esy.”
We use itFree up to 1,000 contactsReview coming
Also worth knowing
Beehiiv · Beehiiv
A newsletter platform with an editor, a website and a growth network.
Review coming
Kit · Kit
Email for creators: courses by email, tagging and sequences.
Review comingSocial & ads
Worth starting with
Muse
Meta
Meta’s agent for small businesses, with Shopify, Klaviyo and Canva plugged in.
Also worth knowing
AI Max · Google
Google’s AI layer for Search campaigns: matching, copy and landing pages.
News: AI Max’s three features, and what each changesAutomation & agents
What I run
Esy
Esy (ours)
Runs marketing work end to end, and records how every piece was made.
“Ours. clip.art, SEOPage and AI Marketing News run on it.”
We use itAlso worth knowing
HubSpot Marketing Studio · HubSpot
Campaign, Content and Nurture agents inside HubSpot’s marketing tools.
News: HubSpot’s Marketing Studio adds three agents
n8n · n8n
Connects your apps into automated workflows, with AI agents as steps.
Review comingData & prospecting
What I run
Clay
Clay
Finds and enriches leads from many data sources, then acts on them with AI.
We use itReview coming
Building with AI
What I run
Claude Code
Anthropic
An AI that writes and runs code in your terminal: builds the systems themselves.
“How every system in this newsletter gets built.”
We use itAlso worth knowing
Cursor · Anysphere
A code editor with AI built in, for building and changing your marketing sites.
Tutorial: Cursor workflow patterns that shipNot affiliated with any company listed. Product names are their owners’ trademarks. No sponsorships or affiliate links: picks are what I actually use. Esy is ours, and marked so.
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