The Marketing Engineer
How clip.art got to #1 for “AI clipart”
30,000+ pages, one person, and the system that decides what to make next.
clip.art is #1 on Google for “AI clipart”, with 30,000+ pages published. No team wrote them. A system did, and I review what it makes.
Here’s the system, step by step, and the skill that starts it.
From a search to a published page
- Find the demand. Search data says what people want and how much competition there is.
- Make it. Each piece is generated in a fixed style, then checked for quality.
- Review. Anything below the bar goes back; the rest waits for a human yes.
- Publish. A page per subject, written to answer the search that found it.
The demand-finder skill
Turns one topic into a ranked list of pages worth making, with the search behind each.
This week in AI marketing
The full build is a course: from one topic to a site that ranks. See the courses
Zev
Prototype. clip.art, SEOPage, Compose, their numbers and the news posts are real; the three issues, their dates and their wording are samples.